ATLANTA – The Atlanta Falcons and Atlanta United have announced the grand opening of their relocated Team Store at Atlantic Station, set for Friday, May 16. An all-day celebration will be held on Saturday, May 17, for fans of all ages.
The new store location offers a larger space and extended hours. It is situated at 260 18th Street NW, Suite 10100, Atlanta, GA 30363, with complimentary parking available for the first two hours in the Atlantic Station parking deck. Visitors are advised to park near Stairwell #8 for direct access.
The store’s new operating hours are Monday to Saturday from 10 a.m. to 8 p.m., and Sunday from 12 p.m. to 6 p.m.
On the celebration day, Season Ticket Members from both teams can enjoy a 25% discount, while other fans receive a 10% discount on regular-priced items from May 16 to May 19, with some exclusions. The event will feature a live DJ from 11 a.m. to 7 p.m., appearances by Freddie Falcon from 12 to 2 p.m., and a meet and greet with the Atlanta Falcons Cheerleaders from 1 to 3 p.m. Raffle prizes will be available throughout the weekend, including signed memorabilia and tickets to the Atlanta United FC vs. Charlotte FC match on July 19. Fans making purchases over $50 can also receive a free large Falcons or United tote bag, while supplies last.
“This move is about elevating the fan experience,” explained Nisha Schmitt, vice president, retail, AMBSE. “With a larger footprint, extended hours, and an expanded product offering, our refreshed Team Store allows us to bring our fans even closer to the teams they love.”
The current store at 230 18th Street NW will close on May 5-15 to facilitate the transition. The new store will continue partnerships with Fanatics to provide a seamless in-store and online shopping experience.
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